Client: New Jersey Lottery
Campaign: “Give Your Dreams A Chance”
Title: Game Changer :30
Director: Michael Wiehart
In this brand identity campaign the “New Power Ball” takes over center stage. The ball leads us through the spots, from one day dream to the next, teasing us with what could be … “Give Your Dreams A Chance”.
New Jersey Lottery – Cash Cow
New Jersey Lottery – Eye Popping